ETO Awards: Sh! Crowned Most Innovative Retailer 2013

etologoWe’ve only gone and done it again!
Sunday night saw us take away our 3rd consecutive ETO Award for Most Innovative Retailer. To just be nominated for such a prestigious award is amazing in itself, but to actually win? We’re over the moon!

We take great pride in our little pink shop and being recognised for all the pioneering work we do here at Sh! is the cherry on top of the cake.
We put in a lot of hard work to make sure we uphold our empowering female-focused ethos and to deliver unparalleled customer service to each and every person who wanders through our dusky pink door.
We offer so much more than your average sex shop: classes, events, exhibitions, hand-made sex toys and expert advice all finished off with a cup of tea. Winning this award once again is a fantastic reminder of why we do what we do here at Sh! and that all our effort is worth it.

This is our first award for 2013 but the year isn’t over yet! ky

We’re excited to see what the rest of the year will bring and, until then, we’re busying ourselves by dusting our trophy cabinet and clearing a space for our shiny new award!

Thank you to everyone who voted for us and hearty congratulations to all other ETO Award winners and nominees xx

Sh! named ‘Most Innovative Retailer’ at ETO Awards 2012

Yes it’s true, for the second year running Sh! has snagged the Most Innovative Retailer title at the prestigious ETO Awards, and we could not be happier!

Most Innovative Retailer 2012 is a welcome addition to the Sh! awards shelf, which is getting pretty crowded if we do say so ourselves (SO much dusting).

It felt real as soon as it was Tweeted!
It felt real as soon as it was Tweeted!

Only half way through the year, Sh! has already scooped Best Shopping Venue, and (the big one) Best Business of the Year at the 2012 Qype Business Awards. This ETO award, the trade body for the erotic industry, is the icing on the cake!

Team Sh! are thrilled that our  Hoxton Store has been recognized for the second year running as the pioneer that it is. What with manufacturing our own toys, hosting ground breaking classes & exhibitions, raising money for charities and working tirelessly to raise awareness about women’s sexuality, Sh! is much, much more than just a shop.

2012 is shaping up to be the year of big wins in our quest to paint the town pink, and we are so incredibly grateful to everyone who has nominated and voted for us!

Keep those fingers and toes crossed that more accolades will come our way in the second half of the year, and in the mean time, come on down to one of our many July events (see the diary here) to share the champers!

xx